Check the master class series on marketing business for web3 and the metaverse. The series is hosted by Dan Gretch, CEO and founder of Biz hack, and Brett Cersei, Chief digital officer of starmark.
In this particular master class, they are focusing on case studies of how to do business in the metaverse with folks from three different industry verticals: higher education, travel and hospitality, and B2B sales.
The first case study is presented by Dr. Musina Morris, who started a project to build an entire campus of Morehouse College in the metaverse. The project was funded by Southern Company and Qualcomm, and it has seen great success in terms of student achievement and engagement.
The second case study is presented by Tommy Farr, founder of Metaverse Hospitality and Consulting Group. He shares real world examples of hotels in the metaverse, and discusses the potential of real estate in the virtual world.
The third case study is presented by Nicholas Romeo from Boggy Creek Airboat Adventures. He discusses how he launched a new attraction at Boggy Creek in the metaverse first, and how that has driven real world attendance at the actual exhibit.
The master class concludes with a discussion of the importance of diversity and inclusion in the metaverse, and how to ensure that everyone feels represented and welcome in this new virtual world.
